01city.bend
The searches Bend makes by trade, who holds the map and the results today, and the plan, with the price published. From one person in Portland, three hours over the mountain.
Numbers pulled 7 September 2026 · Bend, OR and the metro
About 100,000 people live in Bend, and the searches are the visitor's first: bend oregon hotels is 1,100 a month and vacation rentals bend oregon 300. The trade searches are the hardest of any city on this site outside Portland: hvac bend oregon is 200 a month at a difficulty of 42, plumber bend oregon 150 at 50, electrician 100 at 52, furnace repair 80 at 63. Bend companies have written the pages, and the first page is full of them. Two rows are open: seo bend oregon and bend seo, 150 a month each at a difficulty of one and eight, which says the Bend agencies have written every page except their own.
This page is what I do for a Bend business. The searches by trade, with what a click costs. Who holds the map and the results under it right now, read from the result pages on the date below. The plans, with the price on them. The office is in Portland, three hours over Highway 26, and the work is measured the same way at any distance.
02section.searches
The city searches by trade, how often, and what a click on each one costs. Bend is the competitive market in Central Oregon, and the plan has to earn its place on the page.
| search | per month | per click | note |
|---|---|---|---|
| bend oregon hotels | 1,100 | $1.50 | difficulty 49; the visitor search |
| vacation rentals bend oregon | 300 | $1.50 | difficulty 40 |
| hvac bend oregon | 200 | $14 | difficulty 42; furnace repair bend oregon adds 80 at difficulty 63 |
| plumber bend oregon | 150 | $13 | difficulty 50; plumber bend adds 90 at difficulty 30 |
| seo bend oregon | 150 | $7 | difficulty 8; bend seo adds 150 at difficulty 1 |
| landscaping bend oregon | 150 | $2.50 | difficulty 37 |
| dentist bend oregon | 150 | $3 | difficulty 44 |
| bend web design | 150 | $4 | difficulty 54 |
| roofing bend oregon | 100 | $3.50 | difficulty 24; roof repair bend oregon adds 100 at $16 |
| electrician bend oregon | 100 | $6 | difficulty 52 |
| gutter cleaning bend oregon | 100 | $5 | difficulty 22 |
| general contractor bend oregon | 70 | $3.50 | difficulty 18; painters bend oregon is 70 at 17 |
Ahrefs, US, September 7, 2026. Volume is monthly searches. CPC is what advertisers pay per click today; a blank means nobody is bidding.
03section.places
Google's map, the results under it, and the AI answer. For Bend I read the first page for plumbing and roofing on September 7, 2026. A Facebook group and an r/Bend thread hold second and third for plumber, and the roofing page is eight Bend roofers deep.
Three businesses per search, chosen from the Google Business Profile. For plumber bend oregon the pack is Sunset Plumbing of Bend, Stark Plumbing, and Renew Plumbing. For roofing bend oregon it is Deschutes Roofing, Tactical Roofing & Construction, and Northwest Quality Roofing. Two of the plumbers in the pack also hold the ninth and tenth organic results, and Sunset carries four sitelinks, which is what a profile and a site that agree with each other look like.
plumber bend oregon Sunset · Stark · Renew
roofing bend oregon Deschutes · Tactical · NW Quality
the three-pack for each search, September 7, 2026
Under the map for plumber bend oregon: a Facebook group post second, an r/Bend thread with 23 answers third, then Severson Plumbing fifth on a domain rating of 37 and in business since 1977, Yelp, Roto-Rooter, a commercial bid directory, Renew on 20, and Sunset on 16 with sitelinks. For roofing: River Roofing second on a rating of one, r/Bend fourth, Yelp, Northwest Quality on five, Bliss Roofing's Bend page from Portland, AM1 on 11, Greenlee on four, and BBB. Bend's first page is mostly Bend companies, and the two threads above them are the question the companies' sites still leave unanswered: who to call, at what price.
02 facebook.com group post, plumber recommendations
03 reddit.com/r/Bend, 23 answers
05 seversonplumbers.com DR 37, since 1977
10 sunsetplumbingofbend.com DR 16, with sitelinks
02 riverroofingbend.com DR 1
06 nwqualityroofing.com DR 5
07 blissroofing.com/areas-served/bend DR 25, from Portland
positions on September 7, 2026, with the Ahrefs domain rating
ChatGPT does not read the map. It reads the review aggregators, the CCB license record, the BBB profile, and the company's own website, then names who it can verify. Gemini reads the Google Business Profile and names the map. I have captured both for six trades in Portland, and the Bend captures come next. The questions Google shows under the Bend results are the AEO half: how to know if a plumber is good, what a new roof costs in Oregon, the cheapest time of year for a roof. A Bend page that answers each in one sentence, with a price, is the page the answer box and the AI quote, and in a market this crowded it is the page that separates you.
ChatGPT reads Birdeye · Expertise · BBB · CCB · your site
Gemini reads the Google Business Profile
Google asks how to know if a plumber is good?
what is the average cost of a new roof in Oregon?
what is the cheapest time of year to get a new roof?
the sources each engine read in the Portland captures, and the questions under the Bend results
04section.trades
One page per trade with the plan written out. The searches on those pages are Portland's; the Bend rows above are the same work at this city's scale.
Roofing SEO in Portland that fills the schedule without buying clicks.
Plumber SEO in Portland that keeps the phone ringing after five.
Electrician SEO in Portland that wins the panel, the charger, and the emergency call.
Gutter cleaning SEO in Portland that fills the fall calendar.
HVAC SEO in Portland that wins the first cold night of the year.
Holiday light SEO in Portland that fills November before October starts.
05section.areas
Bend, the districts inside it, and the towns up and down Highway 97. Each gets its own page with its own numbers.
metro
neighborhoods
other oregon cities
06section.pricing
The consultation is free. I come back with the scope of the project and what I would recommend, and the pricing is published: three monthly plans, with the website included on Growth and Superior, and three website builds at a one-time price. You can stop after any step.
The same work at the same standard on every plan; the tiers differ in how much of it you get each month. Local is month to month. Growth and Superior include the website and run three months minimum. Most results start to show after three to six months; the first months lay the foundation: the site, the profile, the citations, and the pages.
Local SEO
$425/month
Show up in the map pack and get found in your service area.
Month-to-month. Cancel anytime.
Growth SEO
$995/month
More pages, more posts, up to three locations, and the website rebuilt first.
Three months minimum, then month to month.
Superior SEO
$1,995/month
The most pages and posts, every service covered in depth, regional or national reach.
Three months minimum, then month to month.
Not seeing an option you like? Let's talk.
More or less than the plans above, or a mix of the two. Tell me what you are looking for and I come back with a price.
form.consultation
Six fields, under two minutes. I reply within one business day with the scope and what I would recommend.
07section.faq
The same as anywhere I work, and the prices are on the pricing page: Local SEO at $425 a month, Growth at $995, and Superior at $1,995, with the website included and built first on Growth and Superior. Bend's trade rows sit at a difficulty of 42 to 63, so the Growth plan, with the website built first, is the usual fit for a company that wants the top three. The Local plan fits the rows under 25: roofing, gutter cleaning, general contractor, painters.
The full three to six months on the trade rows, because the first page is held by Bend companies with real sites, plus Reddit, Facebook, and Yelp. Roofing, gutter cleaning, and painters, at a difficulty under 25, move faster. The map moves on the profile work, usually inside two months.
The office is at 1314 NW Irving St in Portland, three hours over Highway 26. The consultation is thirty minutes on a call, and I come over for the site visit when the work needs one. Everything measured, the rankings, the AI answers, the calls, is measured the same way at any distance.
Because they answer the question the searcher asked, who to call and at what price, and the Bend company sites answer it less directly. A page that names the services, the neighborhoods from Old Bend to NorthWest Crossing, and the price to start is the page that takes those spots.
Roofers, plumbers, electricians, gutter cleaners, HVAC companies, and holiday light installers, one page each. Hotels, vacation rentals, and dentists are the crowded Bend searches, and they start with the free consultation.
SEO puts you in Google's results. GEO, generative engine optimization, puts you in the answer ChatGPT, Gemini, or the AI Overview gives when someone asks for a recommendation. AEO, answer engine optimization, gets your page quoted as the answer to a question, like the ones Google shows under every local search. They read the same pages and the same records, so I do them together.